Digitalsmiths Announces Integration of Social Data Into its Video 搜索 and Recommendations Platform
Update will enable 服务提供商, content providers and consumer electronics manufacturers to leverage real-time social buzz when delivering recommendations to viewers
达勒姆数控(3月19日)
Digitalsmiths, the leader in video content discovery and personalized viewing solutions, today announced 社会的发现, a new feature that enables 服务提供商, content providers and consumer electronics manufacturers to incorporate real-time social data into entertainment recommendations delivered to their users.
“社交网络上的话题, 尤其是推特上的趋势, is playing an increasingly important role in entertainment discovery,本·温伯格说, Digitalsmiths CEO and co-founder. "By rolling real-time social conversations into our search and recommendations solution, we can provide a more seamless experience to end-users."
Most current social TV solutions focus on generating and pushing out social data to viewers, requiring them to browse trending topics on Twitter or other third party applications prior to sitting down on the couch and deciding what to watch. Digitalsmiths is removing this extra step in the discovery process by pulling in real-time social data to directly deliver personalized recommendations for viewers across all of their connected devices.
"Our research shows social media is very influential in helping a consumer discover new content,科林·迪克森说, Senior Partner of 的 Diffusion Group. "Any company in the entertainment space needs to take full advantage of social discovery to help elevate the right shows and movies above the ocean of content available."
社会的发现 is the latest feature added to Digitalsmiths' 无缝的发现 platform, which revolutionized the ease and speed with which personally relevant, engaging content recommendations can be delivered to end-users across any connected device. With the addition of social networks as a source of data, 服务提供商, content providers and consumer electronics manufacturers can leverage social conversations to generate recommendations, helping viewers discover the most talked about video entertainment that meets their personal preferences.
的 无缝的发现 platform draws from the world's largest catalog of time and asset-based metadata. A popularity score can be adjusted to boost certain data inputs including third-party metadata, 评论家数据, 内容评级, 现在是社会数据, over others to deliver highly personalized search results and recommendations to viewers.
Digitalsmiths has proven the ability to drive higher engagement and monetization of video. 无缝的发现 is currently in trial with many top-tier 服务提供商.
3月28日, 2012, Digitalsmiths will join TDG in hosting a complimentary webinar to discuss the challenges inherent in content discovery and demonstrate how 社会的发现 can be leveraged in discovery offerings. To register for the webinar visit: http://www.digitalsmiths.com/webcast/.
关于Digitalsmiths
Digitalsmiths is the technology leader in the rapidly growing segment of video search and recommendations. Digitalsmiths 无缝的发现, revolutionized the accuracy and ease with which end-users find relevant, personalized entertainment across multiple channels and devices. Digitalsmiths has become a competitive edge and trusted resource for customers such as Warner Bros, 派拉蒙, 鲜艳的色彩, 特纳, NBA和纳斯卡. 如欲了解更多，请浏览 http://www.digitalsmiths.com.