AOL to Program Microsoft’s Redesigned MSN Experience with Premium Video and 新闻
Expands Content from Additional AOL Properties for the New MSN on Windows, Android and iOS Devices
纽约(9月30日)
AOL today announced the global expansion of its content integration, which will deliver premium video and news to the redesigned MSN experience. The news comes on the heels of a successful integration that brought video content to MSN and Bing apps and the Windows Phone from AOL brands and partner sites like HuffPost Live and TechCrunch. 随着这个扩展, MSN will now feature both video and news content from additional AOL brands, including The Huffington Post, 瘾科技, TechCrunch, StyleList, KitchenDaily, Autoblog, DailyFinance, Parentdish and Joystiq across all web properties, software and hardware platforms in the US, 加拿大和英国.
This content expansion marks the continued commitment from both companies to provide consumers with the best possible experience across all screens. “With the redesign of their MSN experience, Microsoft has anticipated consumer desire for fresh and engaging content -- whether it’s video or written editorial,弗兰克·贝斯泰罗说, Vice President and Head of Business Development and Partnerships at AOL Video. “As a syndication partner for the official launch of the new MSN, we are able to deliver on our commitment to providing viewers everywhere with premium, curated content while simultaneously expanding our reach across Microsoft’s devoted audience.”
“Built from the ground up for a mobile first, 云第一世界, the new MSN focuses on providing people with the tools and knowledge they need to navigate both the digital world and everyday life,阿曼达·摩根说, Senior Director at Microsoft. “Our work with AOL furthers that commitment by providing our users with content from some of the world’s best and most authoritative media sources, data and services to enable users to do more. Integrating groundbreaking stories from Huffington Post along with premium video from AOL will allow us to deliver on that goal.”
关于美国在线
美国在线公司. (NYSE:AOL) is a brand company, committed to continuously innovating, 日益增长的, and investing in brands and experiences that inform, 娱乐, 连接世界. The home of a world-class collection of premium brands, AOL creates original content that engages audiences on a local and global scale. We help marketers connect with these audiences through effective and engaging digital advertising solutions.