美国在线 Announces Strategic Partnership With the Players' Tribune
Distribution and Co-Production Launch Partner
纽约,纽约州(2月14日)
美国在线公司. (美国在线) today announced it has been selected by 玩家论坛, a first-of-its-kind digital media company founded by Derek Jeter, to be the distribution and co-production launch partner. 玩家论坛 aims to provide unique insight into the daily sports conversation and to publish first-person stories directly from athletes. This partnership further solidifies 美国在线’s commitment to premium video, creating exclusive original content experiences for consumers.
“We are thrilled to be partnering with 玩家论坛,德莫特·麦科马克说, President of 美国在线 Videos and 美国在线 Studios, “to bring innovative and engaging content to 美国在线 and 玩家论坛. “We look forward to creating one-of-a-kind experiences for the world’s biggest athletes and sporting events for sports fans everywhere.”
“We have taken a very measured approach to our strategic partners that share our vision and are thrilled to align with 美国在线,梅斯勒说, President of 玩家论坛. “We look forward to making engaging and authentic athlete driven content 在一起.”
As part of the partnership, 美国在线 will distribute 玩家论坛 content on 美国在线.com and across 美国在线’s network of 92M monthly unique viewers*; co-produce exclusive content on both platforms; and co-produce sporting events 在一起 throughout the year to bring the offline experience to life for fans online.
美国在线 creates best in class experiences for its consumers, 用最创新的, original and interesting content. In addition to the partnership with 玩家论坛, 在接下来的几周里, 美国在线 will be launching a new daily show airing live that goes beyond the news to offer a unique take on the social, 病毒式体育世界.
关于美国在线
美国在线 (NYSE: 美国在线) is a media technology company with a mission to simplify the Internet for consumers and creators by unleashing the world's best builders of culture and code. As the 4th largest online property in the U.S., with approximately 200 million monthly consumers of its premium brands, 美国在线 is at the center of disruption of how content is being produced, 分布式, consumed and monetized by connecting publishers with advertisers on its global, programmatic content and advertising platforms. 美国在线's opportunity lies in shaping the future of the digitally connected world for decades to come. 在twitter上关注我们 @美国在线_Inc.
关于玩家论坛
玩家论坛 is an innovative digital media platform created and curated by some of the world’s top athletes. The brainchild of baseball legend Derek Jeter and in partnership with Legendary Entertainment, 玩家论坛 brings fans closer to the games they love with fresh content, 生产日报, from the unique perspective of the pros. 玩家论坛 pairs athletes with seasoned editors who, 在一起, create narratives of the highest quality across all mediums, from text to audio to video. 访问玩家论坛 www.theplayerstribune.com.
*Comscore Video Metrix (Content only), Dec 2014